It’s always fun to see how respectable firms like LogoBee.com (PageRank 6 homepage) do sneaky SEO. I came across one of their articles named: “A Professionally Designed Website Can Mean The Difference Between Success and Failure for your On-line Business“.
It’s a crappy article so don’t bother to read it. Now at first glance, you don’t see anything special about this article, but what’s fun is that the page contains 23 outgoing links to the same website: web-site-design.tv.
Not only are they link spamming throughout the article but they also hide the links. By styling the links exactly the same as the content: black copy and no underline. You only see the links when you hover over them, by outlining all links on the page (by using the Firefox Webdev Toolbar) or by turning off CSS completely for a moment.
A bunch of hidden links made visible.
The page doesn’t even seem to be indexed by Google (probably penalized) but the main site still has a PR6. It seems Google allows sites to pull stunts like this without any further going penalties in question.
I really can’t see why they would need to lower themselves with pages like this… They might be unaware of what kind of pages they are publishing (which seems very doubtful) or it’s just about the money.
I shouldn’t have to mention that this is not the way you want to get higher search engine rankings.
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6 comments sofar
Dave July 17th, 2008
I wonder if they even know what they are doing. They probably just sell article publications on their site (giving away PR) for a nice price.
These guys just took the opportunity to cram it full of links.
Damien van Holtenhttp://www.reaact.net July 17th, 2008
You have a good point there Dave. Still nasty though ;)
Johnhttp://www.quickpcfix.co.cc September 7th, 2008
Whats the most important with SEO? The title? I really need work on SEO lol.
Damien van Holtenhttp://www.reaact.net September 17th, 2008
SEO depends on a lot of factors, in the website but also outside of the website. That’s why this company is buying links. Incoming links are a big part of getting the site to rank better.
Logo Reviewshttp://www.logo-reviews.com February 23rd, 2009
Interesting read thanks. It is hard to see the point – those links would be worthless in Googles eyes so why bother paying for them. And why would a logo company take such a risk when logos as their core business – not selling links. You are right – sounds like they don’t know what they’re doing.
The online logo industry is so competitive. One tactic that some companies have been using to market their sites is using fake review pages.
http://www.thelogofactory.com/logo_blog/index.php/logo-design-review
This articles exposes a logo design firm that has been setting up review pages where they, of course, review themselves as number one.
Steve
Internal link building the bad wayhttp://www.reaact.net/blog/internal-link-building-the-bad-way/ April 3rd, 2009
[...] blogged about this form of nasty SEO before, and I’m truly stunned about how big – respected – websites keep trying to hide their [...]
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